About Us

New Era Finance Limited operating under the trade name O.B.F. Finance Company since 1984. We are the first micro-finance institution to have been established in Jamaica and the first micro-lender to have offered SAME DAY LOANS and still continue to do so over the years.

Our main focus is to provide quick and easy loans to micro and small businesses across the island. We target primarily those business operators who are unable to readily acquire similar assistance from the traditional banking sector. Loans are disbursed using traditional and non-traditional security/collateral “the same day” once all conditions are met.

There is no emphasis on credit history and the company does offer flexibility in the repayment terms. We provide business counseling as a means of providing maximum support to borrowers to ensure that they can competently handle their finances.

Providing excellent customer service with a dynamic team of well-trained and informed employees is one of the hallmarks of the company’s longevity with an average of 85% customer base. Our success lies in our actions, not in the writing.